Blending Creativity with Strategic SEO

My approach integrates the art of storytelling with the precision of SEO, ensuring your content isn't just found but also connects and engages.

SEO audits can reveal lots of information about your website and offer recommendations to make your site stronger for both search results and your audience’s benefit. Search Engine Optimization is important for anyone who wants to be found online, and audit insights reveal everything from missing metadata (the information search engines use to pull results for people doing web searches) to broken images and pages to how many backlinks your site has, and the overall traffic of those sites.

SEO audits also reveal important info about search keywords and key phrases. An audit will show a list of the top words and phrases people are already using to get to your site, which page it’s leading them to, and how often those terms are used for searches. It’s also possible to get insights about keywords you’re already tracking and whether your existing web work has made them effective. This information lets you look at your website structure and content in a targeted, intentional way.

Simplifying SEO, maximizing impact

Understanding SEO can be daunting. That's why I specialize in demystifying it for those new to the concept. My SEO audits are tailored to uncover areas for improvement, including backlinks, top pages, and ranked keywords. The goal is simple: empower you with knowledge and a clear plan to improve your site’s performance in search results and for customers.

What sets my SEO services apart? I’ve gained a deep understanding of both the technical and creative sides of digital marketing. My approach is always tailored to your unique goals—I want to find strategies and tools that align with your vision, rather than imposing conventional commerce-focused objectives.

With an SEO audit, you’ll receive:

• A 30-minute Zoom session going over audit results, with an overview of metadata results, search, backlinks, and issues to fix, ranked in order of importance, plus time for questions and clarification

• A report that outlines top-level recommendations to make your site more relevant to your audience and easier to use and index

• Spreadsheets to save for later that identify lists of things backlinks, keywords, top pages, major issues to fix (these vary by client and can include things like missing images, metadata, pages that take too long to load, etc.), and more

• Other issues that could impact search ranking

• Specialized insights based on your goals